Michel Ballings
0000-0002-3559-3112
Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Digital Marketing and Social Media
(13)
Customer churn and segmentation
(11)
Customer Service Quality and Loyalty
(9)
Consumer Behavior in Brand Consumption and Identification
(6)
Consumer Market Behavior and Pricing
(5)
Affiliations
Indian School of Business
Centre National de la Recherche Scientifique
Georgia State University
Knoxville College
Ghent University