Carolina Herrando
0000-0002-2653-2473
Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Technology Adoption and User Behaviour
(17)
Digital Marketing and Social Media
(17)
AI in Service Interactions
(8)
Consumer Retail Behavior Studies
(6)
Consumer Behavior in Brand Consumption and Identification
(5)
Affiliations
Universidad de Zaragoza
University of Twente