Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Digital Marketing and Social Media
(3)
Technology Adoption and User Behaviour
(2)
Consumer Behavior in Brand Consumption and Identification
(1)
Digital Transformation in Industry
(1)
Privacy, Security, and Data Protection
(1)
Affiliations
University of Bradford
University of Hull
Symbiosis International University
Swansea University