Vikas Kumar
0000-0003-2090-3103
Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Consumer Behavior in Brand Consumption and Identification
(34)
Digital Marketing and Social Media
(34)
Customer Service Quality and Loyalty
(25)
Diverse Aspects of Tourism Research
(14)
Technology Adoption and User Behaviour
(13)
Affiliations
Chandigarh University
University of Delhi
Indian School of Business
St. John's University
Azim Premji University