Publication & Citation Trends
Most Cited Works
Publications
297 total
Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse PDF
Cited by 197
OpenAlex
Metaverse marketing: How the metaverse will shape the future of consumer research and practice PDF
Cited by 794
OpenAlex
SHIFTing artificial intelligence to be responsible in healthcare: A systematic review PDF
Cited by 306
OpenAlex
Setting the future of digital and social media marketing research: Perspectives and research propositions PDF
Cited by 2,356
OpenAlex
Organizational mindfulness towards digital transformation as a prerequisite of information processing capability to achieve market agility PDF
Cited by 430
OpenAlex
What Makes Hosts Trust Airbnb? Antecedents of Hosts’ Trust toward Airbnb and Its Impact on Continuance Intention
Cited by 187
OpenAlex
Brand co-creation through social commerce information sharing: The role of social media PDF
Cited by 341
OpenAlex
Research Topics
Digital Marketing and Social Media
(39)
Big Data and Business Intelligence
(27)
Technology Adoption and User Behaviour
(23)
HIV Research and Treatment
(14)
Immune Cell Function and Interaction
(13)
Frequent Co-Authors
Affiliations
University of North Carolina at Charlotte
Rutgers, The State University of New Jersey
Oregon National Primate Research Center
Xi'an University of Science and Technology
Albany State University